Murubi, Furniture Design
Client
Year
2023
Type of Project
Brand Identity, Illustration
Murubi, formerly known as Skai needed a fresh branding approach to align with their new name.
Problem
We developed a compelling brand language for Murubi, centered around the powerful phrase "alive in every detail." Our aim was to effectively communicate Murubi's commitment to thoughtful design in their furniture pieces. Murubi passionately values attention to detail and demonstrates genuine sensitivity towards the environment. By featuring furniture pieces in creative and unexpected ways amidst nature, we aimed to create a sense of wonder and encourage customers to view their Murubi pieces as assets that can harmoniously blend with their surroundings.
Solution
Drawing inspiration from the interplay between objects, people, and their environments, Murubi seeks to create products that evolve gracefully over time and products that make spaces feel alive.
